Important Things Every Corporate Event Planner Should Know

corporate events

There’s a lot that goes into preparing and planning for a corporate event. Every last painstaking detail needs to fall into place in order for the event to be successful. And despite appearances, it doesn’t all just come together on its own. Professional corporate event production services in Hamilton provide you with all of the technical equipment and expertise you need to ensure everything goes according to plan.

But the first step to planning a great and truly memorable event is selecting the right date and time. Once you’ve done that, you can start booking available venues and vendors for your corporate event.

What Is the Best Day for Corporate Events to Take Place?

Maximizing attendance is the ultimate goal of every corporate event whether it’s a conference, seminar, training session, presentation, or meeting. People are more likely to attend these types of corporate events if they’re scheduled midweek, preferably during work hours.

Even if they have to take some time off of work or use their lunch breaks to attend these events, most working professionals prefer not to spend their weekends or evenings at work functions unless it’s a banquet dinner or fundraiser.

Scheduling work events in the middle of the week and during the workday guarantees higher attendance because guests view it as a means to propelling their careers, professional skills, and growth potential with their companies.

Although there’s a social element to business events, they’re also prime networking opportunities. Business professionals can use these events as a means to connect with other like-minded individuals in their industries, such as mentors, and make a strong impression.

What Are the 5 Ws in Event Planning?

When planning a corporate event, the devil’s in the details. There are a number of factors that need to be taken into consideration so you can meet all of the demands and expectations of your client(s). Use the 5 Ws to set your goals and help you stay on track during the planning stage.

  • Who. Who is the target audience that you’re hoping to attract to this event? What are their interests and how can you entice them to attend? Answering this question will help you put together a well-organized and custom-tailored event that relates directly to the intended attendees.
  • What. What is the purpose of the event? What are your goals and what are you hoping to accomplish? All corporate events need a well-thought-out objective and theme, so guests know exactly what to expect.
  • Where. Choose an appropriate venue for your event based on the invited guest list, nature of the event, and audiovisual corporate event production capabilities. The venue should be central and easily accessible via various modes of transportation.
  • When. Once you’ve decided on a venue, you can look at their availability and pinpoint the most appropriate date and time for your corporate event. Send invitations to all of your desired guests and ask them to RSVP by a certain deadline, so you can give the venue the final attendee list a few days before the event.
  • Why. Why is the event taking place? This is arguably the most important question to keep in mind throughout the entire planning process. It reminds you of the objective of the event and how you’re going to help your client achieve their goals.

What Are the Most Common Types of Corporate Events?

The corporate world includes a number of different types of events that are all designed to help businesses and managers achieve various objectives. As an event planner, it’s your job to collect enough information to put together the right type of corporate event for your client. With the help of a reputable corporate event production and audiovisual company, you can make your client’s vision a reality.

Whether it’s a conference, seminar, trade show/expo, product launch, year-end function, networking event, charity event, or team building event, audiovisual production services in Hamilton will make your get-together the talk of the town! Not only will you get exclusive access to high-quality and well-maintained sound and visual equipment, but you’ll also be provided with ongoing onsite technical support and management on the day of the event.

Professional technicians can quickly execute all technical setups, meet audiovisual cues during presentations, resolve technological glitches, and perform teardowns at the end of the day. They’ll scope out the venue a few days prior to the event and work closely alongside you to map out a feasible audiovisual infrastructure that’s custom-tailored for your event and fits your budget.

Straight Street Event Services is a reliable and affordable audiovisual company that specializes in creating audiovisual effects for various types of corporate events. We have over 25 years of industry experience. Contact us today to book our services for your next event.

Want to Learn More about Virtual Events?

download the virtual ticket

by Paul Richards

Free PDF Version

We do not send Spam