Important Questions to Ask When Hiring an Event Production Company

Hiring an Event Production Company Event planning is a very meticulous job that requires the utmost attention to detail. One of the most important details is hiring a top-notch event production company in Toronto to handle all of your audiovisual needs. From setup to takedown and everything in between, you need a reliable AV vendor who knows what they’re doing and can quickly troubleshoot any technical issues that may come up.

Oftentimes, event planners overlook a lot of important details because they need to hire someone quickly. This leads to a lot of second-guessing and regrets on the day of the event. To make sure that your event goes off without a hitch, you need to properly vet live event production services in Toronto by asking the right questions. Here are some of the most common questions that you should get the answers to before hiring an event production company.

What Type of Technology Do do You Use?

Modern technology plays a variety of roles before, during, and after your event. Technological communication platforms such as apps and social media can be used to promote events in advance. People can RSVP to your event via various social media platforms, email, or on your special event app or website.

Encourage audience participation during the event through technical programming and by setting up a secure Wi-Fi network in advance. Provide guests with the network sign-in information or ask them to download your event-related app beforehand to create a personalized interactive experience that they’ll never forget.

At Straight Street Event Services, we use a wide range of audiovisual technology to enhance the overall audience experience and promote engagement at every turn. Choose from a variety of sound and lighting options that can be custom-tailored according to your specifications.

How Much Industry Experience Do You Have?

Experience and extensive knowledge of various lighting and sound equipment is essential in the audiovisual industry. Aside from having impressive technical skills, however, it’s equally important to know how to communicate with clients and ensure that all of their needs and expectations are understood.

Over the past 40+ years, Straight Street Event Services has established and maintained a reputation for offering quality, reliable, and professional live event production services. We specialize in orchestrating technical aspects of live and virtual events from conception to completion.

What Are Your Logistical Strategies?

Before hiring an event production company, it’s important to understand exactly what they bring to the table so there are no surprises later on. Discuss your needs, service expectations, and AV budget ahead of time so you can come to an agreement. Ask about the extent of their services. Do they provide the AV equipment or will you need to bring your own? Do they perform the setup and takedown of the equipment before and after the event? Do they provide audiovisual management services during the event or only set up? Logistical factors to consider include staging, web streaming, audio and visual effects, and specific design elements.

Equipment transportation and event scheduling should also be discussed. Ironing out all of these details during the initial consultation and conceptual meetings will ensure that the event planner and AV technicians are on the same page.

Do You Use the Same Crew for Every Event?  

As an event planner, it’s important to familiarize yourself with the technical crew and build a positive rapport. After all, if you like the work that they do, then you’re more likely to hire them again for future events.

Most event production companies have a core crew that they use for every event and then outsource certain technicians that specialize in specific types of equipment management as well as sound and visual effects. The size of the crew can vary based on a few factors including the size of the event, the type of expertise required, event location, and equipment transportation needs.

What Is Your Plan of Action in Case of Emergencies?

Live events can be extremely unpredictable for one reason or another, so it’s always important to have a contingency plan in place in case of an emergency. While it’s impossible to plan for absolutely everything that can go wrong during the event, certain precautions should be taken.

Common emergencies include flooding, fires, inclement weather conditions during outdoor events, etc. Special weather statements and warnings should always be adhered to and protocol preparations should be made ahead of time, especially where electronic audiovisual equipment is involved. AV companies should be able to devise a customized backup plan and protocol in case of a medical, safety, or weather-related emergency at your event.

How Do You Conduct Rehearsals?

Technical rehearsals are absolutely paramount for any live event that uses audiovisual equipment. In addition to setting up and adjusting lighting and sound cues, rehearsals also provide an opportunity to identify, diagnose, and resolve any potential technical issues ahead of time. Preparation is the key to flawless execution. Hence, the event production company you hire should be available to do multiple test runs before the day of the performance or event.

Hire a Professional Live Event Production Company in Toronto

For over 25 years, Straight Street Event Services has been one of the leading live event production service providers in Toronto and the GTA. Our reputation in the technical and audiovisual industry precedes us because we strive for absolute excellence and have strong attention to detail when it comes to executing the creative visions of our clients. Contact us today to book our services for your next live event.

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