Great ideas become great experiences. So what makes a great experience? Well as we mentioned before, our brains process information through various neural pathways, including those involved in perception, emotion, memory, and decision-making.
Creating a great event is the perfect place to fine tune and tailor these components to a singular goal. Think for a moment why having a live event can be the perfect choice to reach your business or organizational goals—Great events involve creating a great experience that people will remember long after it’s over.
Find the emotional impact
Emotions are a key component of memorable experiences. Experiences that evoke strong emotions, whether positive or negative, are more likely to be remembered. This emotional impact can come from a sense of excitement, awe, joy, or even challenge and adversity that is overcome.
Create novelty
Experiences that are unique or different from what someone typically experiences in their day-to-day life are more likely to be memorable. Novelty can come from trying something new, exploring a new place, or encountering something unexpected.
Be personal
Experiences that are personally relevant or meaningful to the individual are more likely to be remembered. This could involve something that aligns with their interests, values, or goals.
Keep things sociable
Experiences that involve social interaction or connection with others can also be more memorable. This could involve spending time with friends or family, meeting new people, or engaging in activities that foster a sense of community.
Multi-sensory is memorable
Experiences that engage multiple senses, such as sight, sound, taste, touch, and smell, can be more memorable. This could involve experiencing beautiful scenery, listening to live music, trying new foods, or participating in a hands-on activity.
Great ideas become great experiences At Straight Street, we know what makes a great event, and as your audiovisual provider always brings the event magic to create an experience to remember.
Trust your next event with the team ready to take your event idea and turn it into an unforgettable reality. When you think of events, head on over to Straight Street.
Your event vision. Our expertise. That’s Straight Street.
